DreamWorks required a better online communication bridge between their Information Technology/Information Services (IT/IS), Animation Production and Training departments. I wrote the proposal to have the work initiated and then architected the final implemented solution.
Alere proposed a problem not uncommon with today’s portals. the company had so many mergers over the past several years, they had over 40,000 disorganized individual pages within their web inventory. They were a successful company that had purchased numerous companies over the past few years. I was responsible for identifying and documenting the content was to be migrated and what was to remain legacy.
In the case of the Nextlink Telecommunications B2B portal, there was no graphic designer on the team. So I produced a series of detailed high fidelity wireframes and detailed user scenarios. These fully articulated documents allow developers to quickly produce the final deliverables. I was the senior Information Architect doing detailed wireframes, site maps and workflows in Visio for major telecommunications portal business center. I oversaw an additional IA and worked alongside 2 developers, 2 business analysts.
As Information Architect for Sears Holdings ServiceLive.com, one of my key responsibilities was performing continuing analysis to discover what the pain points and barriers to entry were for potential customers of the website and to determine how to address them. Working alongside another Information Architect, we performed statistical and heuristic analysis on the site and its visitation statistics and identified five critical barriers to conversion. We also identified five detailed strategic initiatives to address and correct the conversion issues.